"Teracult"
Chocolate Packaging
Packaging created for shipping chocolate over greater distances without it melting!
How might we design something for cold supply chains in order to reduce carbon emission?
Project highlights:
Product development, DFM, CAD, BOM, material and thermal explorations, research and model-making.
Project client
A premium Indian Chocolate company which makes chocolates using authentic ingredients sourced from around the world.
The challenge
Innovatively provide a solution so that 500 gms of chocolate can travel 5 days through normal courier to reach a remote rural destination within the temperature range of 16 to 20 degrees celsius,
so that the chocolate’s quality visually remains the same at the destination as at the origin.
Challenge contraints
The usage cost of the innovation for 5 days should not be more than Rs 100 per 500 gms of chocolates transported by weight. It should not need any external source of power or effort.
There should be no change in the quality, look, flavor or the appearance of the chocolate or its primary packaging. The Innovation must be eco friendly, easy to recycle and non hazardous.
Process
What
was the outcome?
The key lies in Terracult's layered design. Ice packs placed within the packaging provide an initial burst of cooling. As they melt, water is wicked upward through strategically placed tissues, reaching the porous surface of the terracotta container.
This triggers a natural cooling process: water evaporates from the terracotta, drawing heat away from the chocolate and maintaining its ideal temperature. The terracotta itself acts as an insulator, further protecting the chocolate during its journey.
*tag that comes within packaging
Beyond functionality, Terracult prioritizes sustainability.Crafted from readily available, biodegradable terracotta, it eliminates harmful coolants and excessive packaging. Moreover, by requiring no external power, it's ideal for remote areas with limited resources.
Embedded within the clay lies a hidden gem – a seed waiting to sprout. Upon disposal, simply plant the entire container in any pot. With its added woodmesh, the terracotta transforms into a flourishing plant, offering a second life to the packaging and embodying responsible luxury.
*with 3D rendered animation of the prototype & Customer feedback
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